Job title: Paid Search Manager – Premium Fashion Brand
Company: Cranberry Panda
Job description: An exciting opportunity to join a Premium multi-brand Fashion retailer in London!
This leading fashion group has seen strong and consistent growth over the last few years and has been able to take advantage of the challenging retail market to build a profitable and growing presence in the premium womenswear space.
They are currently hiring for a Paid Search Manager on their Paid Media team. You will be responsible for managing their Paid Search activity and driving growth for the channel across all their brands and territories.
About The Role:
- Work closely with the Senior Paid Media Manager in shaping their 3-year paid search strategy to drive customer acquisition & retention.
- Manage and develop a team of x2 paid search specialists.
- Responsible for all paid search & shopping activity across their brands.
- Dive into daily analysis and optimisation of campaigns, managing bids and budgets for maximum impact.
- Identify opportunities for new campaigns, ad groups, and keywords to drive growth.
- Implement test & learn plans to optimise performance, focusing on critical KPIs such as CPA & profitability.
- Support the Senior Paid Media Manager with budgeting & forecasting.
- Build strong relationships with paid search partners such as Google & Bing to stay ahead of product launches and trends.
- Work closely with cross-functional teams in the business (CRM, Insights, Trading, UX).
- Champion and drive the growth of the Paid Search channel across their brands.
About You:
- Experience working as a Paid Search Specialist in a fast-paced retail environment.
- Agency or client-side experience
- Extensive hands-on experience with paid search platforms (Google, Bing, Bid Management platforms).
- Hands on experience managing product feeds and feed maintenance.
- Knowledge of Google Ad Scripts and a Google AdWords certification is a bonus!
- Confident managing a 6-7 figure budget
- Highly analytical and data driven
- Passionate about Paid Search and up to date with all the latest trends and products.
- Previous Team Management experience would be ideal
Benefits:
- 25 days annual leave
- Opportunity to buy additional annual leave
- Generous Discount across all their brands
- Social events
- Life Assurance
- Birthday voucher
- Gym discount
Apply Now for this fantastic role or send your CV to laura@cranberrypanda.co.uk
Expected salary:
Location: London
Job date: Wed, 27 Sep 2023 03:10:34 GMT
