<p><b>Job title:</b> Paid Search Manager<br />
<br /><b>Company:</b> Motive Interactive</p>
<p><b>Job description</b>: firm is seeking a Paid Search Manager. This role will report directly to the GM and is 100% Remote. This role will be responsible for developing acquisition strategies across multiple levels of campaigns which include: planning, creative development, buying, analytics and optimizing. Salary depends on experience.</p>
<p> *Candidate must be comfortable being responsible for all daily campaign management and strategy of search campaigns and have experience with arbitrage or aggressive CPL/CPA goals</p>
<p> <b>Responsibilities</b> </p>
<ul>
<li>Architect effective Search Engine Marketing (SEM) / Pay-Per-Click (PPC)</li>
<li>Manage paid search bid management using best-in-class match type strategies, campaign settings, demographic targeting, remarking, custom audience lists, and custom-built automation</li>
<li>Recommend landing page strategies and consult on landing page planning and optimizations and provide analytics to measure ROAS.</li>
<li>Develop buying and monetization strategies across a variety of performance campaigns and verticals.</li>
<li>A/B testing a multitude of campaign variables to increase the efficiency of campaign budgets to drive leads/conversion improvements, expand search impression share and drive higher ROI</li>
<li>Implement and test strategies designed to increase conversion rates and lower cost-per-lead across multiple clients in multiple verticals</li>
<li>Demonstrates value against all initiatives by providing monthly/quarterly metrics reports</li>
</ul>
<p> <b>Job Requirements</b> </p>
<ul>
<li>Minimum 2 years of managing paid search campaigns</li>
<li>Extensive analytical capabilities in quantifying reporting and documenting performance metrics</li>
<li>Strong organization and attention to detail and accuracy</li>
<li>Ability to communicate well within team and across division</li>
<li>Ability to manage and prioritize multiple projects simultaneously</li>
<li>Must be able to make decisions in a fast-paced environment</li>
</ul>
<p><b>Expected salary</b>:<br />
<br /><b>Location</b>: Stateline, NV<br />
<br /><b>Job date</b>: Sat, 11 Nov 2023 23:38:33 GMT</p>
<p><a href="https://jobviewtrack.com/en-us/job-1813417d4c0d0b4e741141110b094e2a044e150f0c01287b5c4449443c0b4606430b6a2c0f090447111a49204f4a4f4e4566220f491547061a633d020452170068421f1b0a1d/ac9371350f1ab79af04522fe76fbc91b.html?affid=d54dda8fa2db24c8445c282b3d357966"><b>Apply for the job now!</b></a></p>
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